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Privacy Policy

Last Updated: August 11, 2026

Palm Beach Merchant Services, Inc., doing business as NoRate (“NoRate,” “we,” “us,” or “our”), respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit NoRate.com, submit information through our website, communicate with us, or use our products and services.

By using our website or providing information to us, you acknowledge the practices described in this Privacy Policy.

Information We Collect

We may collect personal information that you voluntarily provide when you contact us, submit a website form, request information, schedule a consultation, inquire about our services, become a customer, or otherwise communicate with us.

This information may include:

  • First and last name
  • Business or company name
  • Job title or position
  • Email address
  • Telephone or mobile phone number
  • Business address
  • Information about your business
  • Information concerning your payment processing needs
  • Information concerning financing or other services you request
  • Information you provide in messages, forms, applications, or other communications
  • Other information reasonably necessary to respond to your request or provide our services

We only ask that you provide information that is accurate and relevant to your interaction with NoRate.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Referring website or page
  • Pages viewed
  • Date and time of visits
  • General website interaction and usage information

We may use cookies and similar technologies to operate our website, understand how visitors interact with it, improve performance, and measure the effectiveness of our services and marketing.

How We Use Your Information

We may use information collected through our website and business interactions to:

  • Respond to inquiries and requests
  • Provide information about our products and services
  • Schedule and manage consultations
  • Provide merchant processing and related services
  • Evaluate and respond to requests concerning financing or other financial products
  • Provide customer service and support
  • Communicate regarding existing or requested services
  • Process and maintain customer relationships
  • Maintain business and transaction records
  • Improve our website, products, and services
  • Protect against fraud, unauthorized activity, and security threats
  • Comply with applicable laws, regulations, legal processes, and contractual obligations
  • Carry out other purposes disclosed to you when information is collected

SMS/Text Message Communications

If you voluntarily opt in to receive SMS/text messages from NoRate, we may send you messages concerning your inquiries, requested information, consultations, appointment confirmations and reminders, customer service communications, and account or service-related updates.

Message frequency varies. Message and data rates may apply.

You may opt out of receiving SMS messages at any time by replying STOP to a message from us. You may reply HELP for assistance.

Consent to receive SMS messages is not a condition of purchasing any goods or services.

SMS consent is collected separately and voluntarily. Where a website form contains an SMS consent checkbox, that checkbox is not pre-selected and you may submit the form without consenting to receive SMS communications.

Mobile Information and SMS Consent

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Text messaging originator opt-in data and consent will not be sold, rented, transferred, or provided to other businesses for their independent marketing or promotional purposes.

Service providers that facilitate the delivery of our SMS communications may process information as necessary to provide those communications on our behalf.

This section is intentionally explicit. It closely tracks HighLevel’s current required A2P language. 

How We Disclose Information

We may disclose personal information when reasonably necessary to operate our business or provide services requested by you.

This may include disclosure to service providers that perform functions on our behalf, such as:

  • Website hosting and technology providers
  • Customer relationship management providers
  • Communications providers
  • Payment and merchant-services providers
  • Analytics and security providers
  • Professional advisers and other operational service providers

Where a customer specifically requests a product or service involving another provider, additional information may be provided as reasonably necessary to facilitate that customer’s request, subject to applicable law and the terms and disclosures associated with that service.

We may also disclose information when required by law, subpoena, court order, regulatory request, or other legal process, or when we reasonably believe disclosure is necessary to protect the rights, property, security, or safety of NoRate, our customers, or others.

The disclosures described above exclude text messaging originator opt-in data and consent. SMS opt-in data and consent will not be shared with third parties for their marketing or promotional purposes.

Important for NoRate

I intentionally used “where a customer specifically requests a product or service involving another provider” rather than saying NoRate never provides customer information to anyone.

That’s important because if NoRate facilitates financing through outside financial institutions or financing providers, the Privacy Policy needs to accurately account for that business activity. What cannot be transferred is the customer’s consent to receive SMS from NoRate. Twilio treats SMS consent as a direct agreement between the consumer and the sender. 

Cookies and Similar Technologies

Our website may use cookies and similar technologies to provide website functionality, remember preferences, understand website usage, analyze traffic, and improve our website and services.

Some third-party services incorporated into our website may also use cookies or similar technologies according to their own privacy policies.

You may be able to control cookies through your browser settings. Disabling certain cookies may affect the functionality of portions of the website.

Analytics and Third-Party Technologies

We may use analytics, advertising, communications, customer relationship management, and other technology services to help operate and improve our website and business.

These providers may process certain information on our behalf as necessary to provide their services.

Our use of these providers does not permit the sale or transfer of your SMS opt-in consent for another company’s marketing or promotional purposes.

Embedded Content

Our website may contain videos, images, maps, social-media features, links, or other content provided by external websites or services.

Interaction with such content may allow those services to collect information according to their own privacy policies. We encourage you to review the privacy practices of websites and services you choose to visit.

Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no Internet transmission, electronic communication, or data-storage system can be guaranteed to be completely secure. Accordingly, we cannot guarantee the absolute security of information transmitted to or stored by us.

Data Retention

We retain personal information for as long as reasonably necessary to:

  • Provide requested products or services
  • Maintain customer and business relationships
  • Maintain appropriate business records
  • Fulfill the purposes for which the information was collected
  • Resolve disputes
  • Enforce agreements
  • Meet legal, regulatory, accounting, or reporting obligations

Information that is no longer reasonably necessary may be deleted or anonymized in accordance with our data-retention practices and applicable law.

Your Choices

You may contact us to request that we update or correct certain personal information we maintain about you.

You may unsubscribe from email marketing communications using the unsubscribe mechanism contained in applicable emails.

You may opt out of SMS communications at any time by replying STOP.

Opting out of promotional or SMS communications does not necessarily prevent us from communicating with you when necessary to respond to a request, provide a requested service through another communication channel, or comply with legal obligations.

Children’s Privacy

Our website and services are intended for businesses and adults and are not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13 through our website. If we become aware that such information has been collected, we may take reasonable steps to delete it.

Links to Other Websites

Our website may contain links to websites operated by other organizations.

NoRate is not responsible for the privacy practices, security, or content of websites that we do not operate. We encourage you to review the privacy policy of any external website before providing personal information.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services, technology, or applicable legal and regulatory requirements.

When we make changes, we will update the “Last Updated” date at the top of this page.

We encourage you to review this Privacy Policy periodically.

Contact Us

If you have questions regarding this Privacy Policy or our privacy practices, please contact:

Palm Beach Merchant Services, Inc.
Doing Business As: NoRate

Website: NoRate.com

Email: info@norate.com

Phone: 954-287-0040

Mailing Address:
4581 Weston Rd #830
Weston, FL 33331